How your customer feels the instant they open their package sets the tone for your relationship.
Build in moments of delight, relief, and even belonging.
"What's in the box?" Concepts
Authentic emotional experiences come in all shapes and forms. A moment of true delight is a powerful thing, and we were afforded a great opportunity to bring that to our customers through the unboxing experience.
Using only materials in the box (t-shirts, packing slips), easily scoped (cardboard), or previously licensed (exclusive CSA Images) we created themed face masks for K12 or celebration customers. Sometimes the power of fun can be an amazing force that remains long after delivery.
"A Little Heart" Concept
Customers raved about the personal thank you notes production artists were putting in boxes. While the authenticity of post-it notes went a long way, something was missing in execution. To celebrate Valentine's Day we explored segmented stationary to showcase the exclusive exclusive fonts, give Inkers better stock to write on, and craft a moment of delight for whomever opened the box.